![Caso Éxito ToysRus 1 logo toysrus - Caso Éxito ToysRus](https://www.lineagrafica.es/wp-content/uploads/2023/06/logo_toysrus.png)
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Toys “R” Us is one of those companies that we think need no introduction, but just in case: it is the leader of the toys and children’s products industry, with stores in several countries around the globe. Toys “R” Us is known for its wide selection of toys, games, baby products and other items related to boys and girls of all ages.
Their main objective was to get their promotional websites fully integrated with their CRM. Thus, they decided to collaborate with our team to design and implement custom landings. WhenToys “R” Us order came to us, our first thought was to gather the best possible team to analyze the briefing and focus the project.
![Caso Éxito ToysRus 3 flecha verde big izq - Caso Éxito ToysRus](https://www.lineagrafica.es/wp-content/uploads/2023/02/flecha_verde_big_izq.png)
![Caso Éxito ToysRus 4 flecha gris small der - Caso Éxito ToysRus](https://www.lineagrafica.es/wp-content/uploads/2023/02/flecha_gris_small_der.png)
![Caso Éxito ToysRus 5 deco comillas - Caso Éxito ToysRus](https://www.lineagrafica.es/wp-content/uploads/2023/03/deco_comillas.png)
After studying the clients initial proposal, we suggested an alternative which allowed to define a more solid system for future promotions and not an ephemeral project for only two specific promotions.
Carlos Lucas
Marketing Director
![Caso Éxito ToysRus 6 ilu mujer codos - Caso Éxito ToysRus](https://www.lineagrafica.es/wp-content/uploads/2023/02/ilu_mujer_codos.png)
The challenge
The client’s initial idea was scrapped after the project consulting meeting. The objective was not only to make a one-time collaboration for a campaign but to leave the promotional Landing system prepared in the most efficient way so that the model could be used as many times as necessary.
– Integrate the information received through the landing with the customer’s CRM.
– Design and develop landings that allow participants in promotions to attach content to the contest such as drawings, photographs and others.
– Improve the user experience and the perception of the brand.
– Monitor and optimize the performance of the campaign landing pages.
![Caso Éxito ToysRus 7 arrow verde reto - Caso Éxito ToysRus](https://www.lineagrafica.es/wp-content/uploads/2023/03/arrow_verde_reto.png)
Our work
Are you ready to take your promotions and campaigns to the next level, just like we did with Toys “R” Us? Don’t wait any longer! Contact us today to find out how we can help you with your project and needs.
![Caso Éxito ToysRus 8 arrow azul nuestro trabajo - Caso Éxito ToysRus](https://www.lineagrafica.es/wp-content/uploads/2023/03/arrow_azul_nuestro_trabajo.png)
![sim_toysrus_01 sim_toysrus_01](https://www.lineagrafica.es/wp-content/uploads/elementor/thumbs/sim_toysrus_01-q7m8qvgifq64qxivvvfr2vuh4cqoib7810iwdrht6k.jpg)
![sim_toysrus_02 sim_toysrus_02](https://www.lineagrafica.es/wp-content/uploads/elementor/thumbs/sim_toysrus_02-q7m8r7oaxltxsgkc8v6wlncn46a8m1pqw7kaku3yik.jpg)
![sim_toysrus_03 sim_toysrus_03](https://www.lineagrafica.es/wp-content/uploads/elementor/thumbs/sim_toysrus_03-q7m8rv69ogq3upm7fncktzf5yt2eyhb1bfvfkr5470.jpg)
![sim_toysrus_04 sim_toysrus_04](https://www.lineagrafica.es/wp-content/uploads/elementor/thumbs/sim_toysrus_04-q7m8sjm6l4ghdz3i4lfvignz50i66xu1la9z3h0m4c.jpg)
Road to Success
Are you ready to take your promotions and campaigns to the next level, just like we did with Toys “R” Us? Don’t wait any longer! Contact us today to find out how we can help you with your project and needs.
![Caso Éxito ToysRus 9 - Caso Éxito ToysRus](https://www.lineagrafica.es/wp-content/uploads/2023/06/pic_exito.png)