Experts in social media advertising
Boost your sales with Social Ads campaigns
What is Social Media Ads?
Facebook is the social network with the most developed tool for companies to manage their ads: Business Manager. Little by little, Facebook's algorithm has gradually reduced the organic reach, and now it practically forces content to be promoted to have visibility. It allows you to create ads in different formats and multiple locations such as Audience Network, Stories, or Messenger. Also, of course, of all the locations on Instagram.
Since Facebook acquired Instagram in 2012, both platforms share an ad manager, so Instagram ads are also managed by the Business Manager. With more than 1,000 million active users, there is no doubt that Instagram is today the leading social platform in Spain.
Although it is a social network that once enjoyed a greater role, let us not doubt its potential. It is still a very interesting option, especially if you want to set up express campaigns taking advantage of the fact that Twitter is the king of information in real-time.
If you want to promote videos, YouTube is your platform. The management of your campaigns is done through Google Ads, being able to carry out different types of campaigns.
If your business is dedicated to B2B or you want to reach a mostly professional audience, LinkedIn is the place to advertise.
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ADVANTAGES OF ADVERTISING ON SOCIAL NETWORKS
Investments in social media campaigns are usually highly profitable if made by qualified professionals. In addition, if we compare it with offline advertising, the difference in profitability is abysmal.
Access to a huge audience
There are more than 3 billion active users on social networks. In fact, almost every internet user has a profile on a social network. In addition, you can reach users who have already visited your website, which is known as remarketing. Still think your target audience is not on social media?
The segmentation possibilities are almost endless, so you can only impact your potential customers.
The different social media ad platforms allow for exhaustive budget control. In such a way that you can create campaigns with only a few euros a day, a perfect solution for small and medium-sized companies.
The advertising platforms in social networks offer the possibility of accessing detailed statistics, which allows us a detailed and constant analysis to optimize our campaigns.
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Our marketing team has the highest distinction in campaign management and optimisation for Google Ads.
We help you create, manage and optimise your social media campaigns.
Offer your customers personalised shopping experiences based on their behaviour in order to increase sales.
As an Amazon Ads partner we create and manage your campaigns. In addition, we help you to integrate your online shop with Amazon.
We are one of a few agencies certified in Shopify's Plus Partner programme in Spain. Offering the maximun guarantees on the leading ecommerce platform.
At Línea Gráfica we are one of the few companies in Spain certified in the BigCommerce solution.
We are the leading agency in Spain with this certification. The highest existing level in PrestaShop web agency certifications.
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FREQUENTLY ASKED QUESTIONS ABOUT SOCIAL MEDIA ADVERTISING
Why use Social Ads?
Social media advertising is very useful as it offers a number of advantages to companies that make use of it. Some of these advantages are: increased reach, which could not be achieved organically; audience segmentation, which allows the campaign to be focused on a specific audience; or detailed analysis, which provides real-time data that helps to optimise campaigns effectively. At Línea Gráfica we are an agency specialised in social ads and help them achieve a higher return on investment (ROI).
What is the best social network for advertising?
There is no perfect social network to advertise on. This will depend on your type of business and your audience. At Línea Gráfica we carry out advertising campaigns on different social networks, adapting to the client and their business. Our team of experts will design, manage and optimise Social Ads strategies using the most appropriate social channels to increase sales.
On which platforms can I advertise with Línea Gráfica?
At Línea Gráfica we work with advertising from different social networks. The most commonly used are: Facebook, Twitter, Instagram, LinkedIn and YouTube. To find out which one is best suited to your type of business, our team of experts in social media advertising will advise you at all times. ¡Contact with us!