Google Tag Manager + Google Analytics 4 – PRO – GTM Module
Allows implementation of Tag Manager and GA4 via Tag Manager. Easily integrate the script of Google Tag Manager (GTM) to your PrestaShop store to be able to measure traffic, visitor behavior and the impact of online advertising, use remarketing and audience targeting…
Free installation
Official module verified by Prestashop
6 months FREE support and updates
Extendable to 12 months for only
18€
(34)
-30%
COMPATIBLITY
Prestashop 1.6.0.4 - 8.1
VERSION
2.0.2. Published on 15/03/2024
Linea Gráfica
FEATURES
- Allows implementation of Tag Manager and GA4 via Tag Manager
- Includes default events
- Includes option to filter order statuses for cancelled and refunded orders
- Connects via API
- Easy integration of Google Tag Manager script
- Datalayer displayed only in the order confirmation page (hook orderConfirmation)
- Compatible with multistore
Benefits for you
This module allows you to implement Google Tag Manager script to your store. The module will automatically integrates the GTM script to your pages and all the gathered data will be visible from your Google account.
You just need to:
- sign in Google Tag Manager website (all Google Tag Manage services are free)
- add your Google Tag Manger ID inside our module
- and add a line of code to your header.tpl file
About the datalayer
You can see the datalayer in the module screenshots, it is displayed only in the order confirmation page (hook orderConfirmation) and contains the following information: transactionId, transactionAffiliation, transactionTotal, transactionTax, transactionShipping and transactionProducts (sku, name, category, price, quantity).