Pay per click or
PPC has become one of the most important mechanisms when it comes to promoting a business on the Internet. Knowing it thoroughly
is not only vital for our brand to reach the potential customers it deserves, but it will also allow us to control which part of the website we want to promote and how we want to do it. Immediate results, control over investment, control of promotion and maintaining web traffic in the face of search engine attacks are just some of the virtues that make up this valuable
acquisition tool . Keep reading and discover the
fundamental keys to applying them to your PrestaShop store from the hand of our Marketing director!
What are PPC campaigns?
PPC campaigns are those in which a platform (Google, Bing, Yahoo, Facebook…) offers
its own and third-party spaces where you can place banners that direct the user to your store. This concept, which at first glance may seem somewhat confusing, is one of the essential pillars of online commerce and one of the most important sources of income on the web. According to the model,
the advertiser will pay for each click that their ad receives , directing traffic to their domain. Easy, right? Now it's time to try it out to make our PrestaShop store synonymous with maximum profitability.
What PPC strategy does my PrestaShop store require?
If there's one thing that characterizes Línea Gráfica (apart from its products), it's its qualified team of experts at the service of the client. Our top Marketing manager, Javier Alonso, will help us delve deeper into the virtues of PPC through acquisition, conversion and loyalty.
As he brilliantly did at the last edition of PrestaShop Day , Javier explains how to execute a PPC strategy without dying in the attempt. Making the most of the potential of the giants Google and Facebook in a joint manner for the benefit of our store. Sign up for our newsletter and download the Fundamental Keys to Creating PPC Campaigns
Launch your PPC campaign with Línea Gráfica As you've seen, PPC campaigns allow you to capture potential clients in the fastest and most effective way . This mechanism, based on the transfer of spaces where to hang our banners, makes up the shortcut that any PrestaShop store needs to achieve great goals. If you are interested in bringing your products to an effective level of visibility, the Línea Gráfica option will save you a lot of headaches. Thanks to the impact of the product on the greatest number of people, your store's sales will increase and you will see your work rewarded. Join the Línea Gráfica family. We look forward to seeing you!
