pic_header_caso_exito_dortomedical.png
logo_caso_exito_dortomedical.svg

Dortomedical, a ecommerce orthopedics and medical supplies, faced significant limitations with its previous PrestaShop-based platform. TheNeed for a more scalable and high-performance platform became imperative to support growth and improve operational efficiency, including product catalog management and business operations.

Our collaboration with Dortomedical, which was using an outdated platform such as PrestaShop, allowed us to fully migrate to Shopify. We transferred historical data, images and product manuals. We developed specific logic for precise shipping control and a functionality to purchase additional accessories from the product sheet, improving the shopping experience and increasing cross-selling. We updated the website template with the latest technologies, resulting in a robust and scalable platform that supports high traffic loads and offers a modern interface that boosts Dortomedical’s business growth.

Hugo Peremarch
Project developer

For Dortomedical the real challenge was that of Develop an ecommerce project prepared for scalability in operational and market terms and, at the same time, was not affected by migration platform in terms of organic visibility.

pic_paso_scroll_estrategia_b55e7580-9527-44a5-a3fc-f317c7de25d9.png

To address these challenges, we undertook a full migration to Shopify Plus, focusing on several key aspects:

Platform Migration 

We successfully migrated PrestaShop to Shopify, allowing Dortomedical to improve its scalability and performance.

Custom Design 

We developed a design fully adapted to Dortomedical's brand image on Shopify, ensuring a unique and coherent visual experience that reflects the quality and professionalism of its products.

Key Integrations 

We implemented integrations with Channable, Meta, Trusted Shops, Google Merchant and Sequra. These integrations created a fluid and efficient ecosystem that significantly improved daily operations and facilitated the management of promotional campaigns.

Advanced Features 

  • SEO Migration:We carry out a meticulous SEO migration to preserve and improve the organic positioning of the site. It is essential to control this process as much as possible to reduce the impact and the drop in traffic. This means that a professional is in charge of auditing the website before, during and after to check that everything has been migrated correctly. There is a lot of work in migrations and if you want it to go well you have to have an SEO professional.
  • Improved Speed ​​and WPO:We optimize site speed and WPO to ensure a fast and efficient user experience.
  • International Selling with Shopify Markets:We left the platform fully functional for future international expansion.
  • Improved UX:We have implemented improvements to the user experience to facilitate navigation and the purchasing process.


And What Do We Get?
 

Thanks to our work with Dortomedical, we achieved:

  • Greater Scalability:The new Shopify Plus platform is ready to support increased transaction and product volumes without compromising performance.
  • User Experience Optimization:The redesign and new features significantly improved the online shopping experience, increasing customer satisfaction.
  • Operational Efficiency:Advanced integrations and customizations enabled more efficient e-commerce management.
  • Preparing for International Expansion:We facilitate sales in multiple markets, paving the way for Dortomedical's future international expansion.

Conclusion:

The migration to Shopify Plus and the improvements implemented have allowed Dortomedical not only optimize your user experience but also to facilitate amore efficient management of your ecommerce.

pic_paso_scroll_implementacion_d6edac41-7071-4ded-9bc3-2e7a2c2bc155.png
sim_dortomedical_grande_1.png
sim_dortomedical_peq_2.jpg
sim_dortomedical_peq_1.png
sim_dortomedical_grande_2.png
pic_potencial_cohete.png

Take advantage of Shopify's potential

Do you need to migrate your ecommerce to a more powerful platform like Shopify? Are you looking to improve the user experience and performance of your site? At Línea Gráfica, we can help you achieve this. Contact us today to learn more about our Shopify development services!